Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the wordpress-seo domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/html/wp-includes/functions.php on line 6260 Massage Envy Appoints New Execs - Beauty Packaging

What are you searching for?

Sign in
Beauty Industry

Massage Envy Appoints New Execs

The company has added two new executives to its leadership team.

Author Image

By: Marie Redding

Senior Editor, Rodman Media

Massage Envy announced today it has added two new executives to its leadership team.

“I am thrilled to announce George Hines has joined Massage Envy as our chief information officer reporting directly to me. I am equally proud to share that Derek Detenber has recently joined the brand as our senior vice president of marketing reporting to Debbie Gonzalez, our chief brand officer,” said Dave Crisalli, president and chief executive officer for Massage Envy. “Both of these extraordinary leaders share our values, our focus on innovation and will be central in delivering our brand promise.”

The new execs will be responsible for strategic growth and support areas for the company, including IT and systems compliance and marketing.

As the new chief information officer, George Hines will oversee Massage Envy’s technology platform as well as drive the brand forward with innovative technologies to better serve its franchisees’ customers, therapists and employees.

Joining Massage Envy from The Wendy’s Company, Derek Detenber will oversee advertising, media planning, public relations and loyalty programs in his role as senior vice president of marketing. Detenber has more than 15 years of experience in leading marketing and brand initiatives, including previous roles at PepsiCo’s Propel and Gatorade brands, EAS and IBM

Add us as a preferred source on Google

Get the latest Beauty Packaging news, insights and analysis in your Google Search and AI experiences.

Add Beauty Packaging as a preferred source on Google (opens in a new tab)

Keep Up With Our Content. Subscribe To Beauty Packaging Newsletters

Topics